Blog

All the latest updates, news, events, research and helpful content from Refuel Creative.

How To Ask For A Testimonial From A Client - 4 Practical Steps

Posted by Anna Butler on Nov 26, 2020. Reading time is 11 min 0 Comment

 

Have you ever looked at the customer testimonial page of some businesses and wondered how they get such amazing, detailed testimonials from their clients? The short answer: they ask!

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We are looking for our first Operations Manager

Posted by Ryan Jones on Nov 25, 2020. Reading time is 3 min 0 Comment

We are looking for our first Operations Manager! This is a new position driven by recent growth, adding operations and project management expertise to our management team.

This is an ideal role for someone who is an ace at multitasking and problem-solving. You must also be equally comfortable working within a team environment as well as autonomously.

You'll be an experienced professional in people delegating, office management, operations, business processes and scheduling. You will have experience managing operations, people and resources in an office or studio environment.

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4 Elements of Good Customer Service

Posted by Melissa Banks on Nov 24, 2020. Reading time is 7 min 0 Comment

We’ve all been at the receiving end of poor customer service at some point in our lives. If you haven’t, you’re certainly one of the lucky ones!

Those who have, know just how frustrating it can be when you get the runaround or transferred from one person to another. Failing to help your customers or guiding them in the wrong direction is a big no-no! It throws out major red flags for incompetence and is simply, bad business.

There is a fine line between taking your time to respond to clients and responding too quickly. Quick responses may set unrealistic expectations and yet on the flip side, taking too long can mean you risk losing that client. Good customer service is about being prompt, comprehensive, client-focused, and streamlined. It’s about finding a perfect balance.

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International Computer Security Day 2020

Posted by Anna Butler on Nov 23, 2020. Reading time is 9 min 0 Comment

Sure, this might not be one of the most cutesy or heart-warming days of the year, but it’s definitely one of the important ones. Also called Cyber Security Day or Internet Security Day, every 30 November, the international community attempts to raise awareness about computer security issues.

So let’s dive into the matrix to look at what some of those protocols are, and what tools you can use to fend off cyber-attacks from malicious software and wealthy Nigerian princes.

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Join the Refuel team as our new PPC Consultant

Posted by Ryan Jones on Oct 19, 2020. Reading time is 5 min 0 Comment

Are you a PPC consultant looking for your next challenge? Somewhere you can grow, with the right tools to drive your career forward, and expand your expertise?

Refuel Creative are looking for an experienced Google and Bing Ads Consultant to join our growing team.

You’ll be the point person for our PPC clients, optimising their online advertising to help them meet their goals. You’ll work with the Refuel team and our clients to attract site traffic, split test, measure conversions and provide reporting.

To fit in with our team, you’ll need to be aligned with our shared values, prepared to dig in and get some great results for clients. You will work efficiently and effectively, but also enjoy a laugh and have a good work environment where you can work hard and play hard.

This is a full-time position with flexibility, opportunities, and a negotiable salary in line with your experience.

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Meet our words whiz, Anna!

Posted by Andrea Pelizzari on Oct 16, 2020. Reading time is 6 min 0 Comment

One of the hugely positive things to happen in 2020 is that we gained our wonderful wordsmith, Anna! Anna, or Anna Butler as she's known to her friends, joined our team as our new Content Marketer in May. She's been so busy that it's taken us a few months to pin her down to have a chat about herself. Learn more about the woman with all the words!

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Cross browser and cross platform testing for your website

Posted by Adam Schwarz on Oct 09, 2020. Reading time is 7 min 0 Comment

These days there are a multitude of different ways for someone to access your website.

Are they using a desktop? If so, what screen resolution do they have? Is it Windows, Mac or something else? What browser are they using?

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5 HubSpot updates from Inbound 2020

Posted by Ryan Jones on Oct 02, 2020. Reading time is 11 min 0 Comment

It was a very different Inbound in 2020, and the reason why won't surprise you (cough COVID). In case you've missed our updates from Inbound 2018 and Inbound 2019, Inbound is HubSpot's annual conference, usually held in Boston. A proud Boston based company, HubSpot takes over the city, booking out hotels, the convention centre and more.

This year thanks to COVID, the event ran on a virtual platform, with videos available live and on-demand.

Even though it's a marketing and sales conference, it's still a HubSpot event, and they take the opportunity to unveil some tasty updates. Here are the five new and improved features HubSpot unveiled that are getting us excited.

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What is the best ecommerce platform for your business?

Posted by Ryan Jones on Sep 30, 2020. Reading time is 13 min 0 Comment

WooCommerce, BigCommerce and Shopify are three of the biggest and most popular online selling platforms. So if you’re ready to sell online, how do you decide which platform is the best fit for your business?

Previously we’ve given you 7 questions to help you choose the right ecommerce platform. Now, we’ve done the hard work for you by comparing all three ecommerce solutions to give you our thoughts. Let the showdown begin!

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Best free video hosting platforms

Posted by Ryan Jones on Sep 28, 2020. Reading time is 13 min 0 Comment

With easy access to mobile devices, we’re watching much more video online. In fact, up to one-third of our time online is spent watching video content. Smart companies are taking advantage of this, creating targeted video marketing strategies that speak directly to their audience.

As a result, video has become a vital tool in digital marketing. It can increase your reach and engagement of social media content. It can boost search engine rankings. It helps you capture attention and explain technical issues easier.

But with so many video hosting platforms to choose from, how do you decide which is best for your business, budget and digital marketing strategy?

Let’s explore the pros and cons of some of the most popular online video platforms.

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