We covered understanding your website performance on the blog last month, but once you understand your website performance, how can you improve your performance?
Gone are the days when you needed to reach out to your customers one by one, manually updating mailing lists and not really knowing whether your clients are visiting your website or if they are ready to purchase your services.
With a marketing automation system many of the tasks that were once major pain points or flat out impossible for the average small business or not-for-profit organisation can now be handled automatically.
One of the first things we do when we start working with a client is to ask them what their goals are.
Whether your company is just starting out or is looking to expand its customer base, digital marketing is an essential part of any company’s long-term plan. Using tried-and-true tactics like Search Engine Optimisation and Pay Per Click Advertising is a crucial part of attracting the right customers.
Your website should focus on your customers' needs. Still, on a standard work schedule, it is difficult to be available when your customers need you.
Live chat software has become popular in the last couple of years as it becomes cheaper and easier to access. Customers prefer live chat, as they're able to engage with your organisation fast without making a phone call.
But what if you offer live chat, but you aren't available to respond in real-time? Enter chatbots.
This October Refuel are sending Ryan & Jen to Darwin for our very first October Business Month events, supporting the Northern Territory business community. These events cover everything from IT, social media, systems processes, email marketing and more to help both not-for-profits and businesses level up their marketing. Book your tickets now, it's just be like having your own in-house digital marketing agency in Darwin.