Something often experienced by fast-growing companies is that they tend to need more and more marketing tools to execute different parts of their strategy. You end up with a CRM, email marketing, social media management, e-commerce, website management, design platforms; the list can be endless and very time-consuming and confusing. Sound familiar?
Having a business phone used to mean getting an IT professional to come out and install a fancy, expensive phone with a bunch of confusing buttons. There’s a huge capital expense to set it all up (upwards of $10,000 in most cases).
10 years ago we were all watching prime time TV daily, playing Angry Birds on our first-generation iPads and downloading Limewire music to our MP3 players. The world has since gotten much more complex with new devices, technologies, networks and products being released every year.