All the latest updates, news, events, research and helpful content from Refuel Creative.

Rubina Carlson Jul 22, 2021 4:02:38 PM 30 min read

Recapping Social Media Day X Digital Adelaide 2021

What a conference!  2 full days. 15 expert speakers. 150 marketing/communication professionals. Endless notes. This year at Social Media Day X Digital Adelaide, we heard from some of the best social media and digital marketers from South Australia. ...
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Ryan Jones Jun 25, 2021 9:28:45 AM 13 min read

Introducing Oktopost, the B2B social media platform

Social media management for B2B businesses is a little different to our B2C friends. You’re looking at longer lead times, larger deals. You want to understand what influences your customer purchasing. We get it. We’re a B2B company ourselves, so we ...
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Anna Butler Feb 17, 2021 11:03:13 AM 12 min read

The Apple vs Facebook data privacy showdown and you!

In case you’ve missed it, two Goliaths of the digital words are duking it out over Apple’s data privacy changes being rolled out in their iOS 14 update.
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Anna Butler Jan 18, 2021 11:31:56 AM 10 min read

What’s to like about the new Facebook update?

Facebook have announced another update, following 2020’s revamp, which will be rolling out from January, 2021. This update will see Facebook removing likes from their new Pages experience, which means there may not be much to “like” at all. Instead, ...
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Ryan Jones Aug 16, 2020 9:15:00 AM 12 min read

The fallen social media platforms of the last decade

The last decade saw the death of some hugely popular social media sites from the early 2000s. Platforms like Facebook, YouTube, Twitter and Instagram grew in popularity and drove their competitors out of business. We often forget about the platforms ...
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Ryan Jones Jan 20, 2020 2:01:00 PM 13 min read

Why Inbound Marketing is the new Outbound Marketing

No one enjoys being “sold to” and studies have shown that consumers in the internet age are less trusting of marketing and sales tactics than ever before. Clearly, traditional marketing tactics alone aren’t enough. Enter: inbound marketing. Inbound ...
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Ryan Jones Dec 21, 2019 5:30:00 PM 29 min read

Marketing technologies that revolutionised the last decade

Ten years ago, the world was a different place. We were all watching prime time TV daily. Some of us were playing Angry Birds on our first-generation iPads and downloading Limewire music to our MP3 players. The world has since gotten much more ...
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Andrea Pelizzari Nov 25, 2019 3:10:35 PM 18 min read

How Facebook’s 2020 Ad Limits Will Affect Online Advertising

Facebook is essentially the pinnacle of social media advertising. The original and the best. The OG! Between itself and its sister app Instagram, businesses are able to rack up big bucks through creating effective ads that pop up on users' news ...
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Andrea Pelizzari Jun 21, 2019 4:00:18 PM 6 min read

Our favourite HubSpot updates in June

Each month HubSpot implements new changes based on the feedback provided by users. Here are our favourite updates for this month!
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Andrea Pelizzari May 21, 2019 5:29:12 PM 14 min read

Why You Need Social Media Guidelines for Employees and Partners

Social media has revolutionised how we connect with others. No longer just a way to keep in touch with what our family members were up to on the weekend, social networking has become a powerful marketing and sales channel. From lead generation to ...
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