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Glossary

Understanding marketing jargon

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We get it—the digital marketing world is packed with acronyms, buzzwords and industry jargon that can be confusing

Don't know your CRM from your CAC? Or your ROAS from your ROI?

Your time is better spent growing your business than playing detective with marketing terminology. We've created a comprehensive glossary, a marketing dictionary as it were, to be your go-to resource for understanding exactly what your marketing team is talking about. When you understand the language, you're better equipped to drive results.

Is there any terminology that makes your head spin? Start your search here

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