A recent study reported by Signal.co found that Australia has the highest digital ad spend per user in the world. If trends of the past two years continue, over half of all ad dollars spent in the country will have been dedicated to online and mobile platforms.
Did you know that Google will give eligible not-for-profits and charities up to $10,000 per month in kind to spend on Google Ads? This can be a huge helping hand for charities looking to improve their digital presence.
On 20 September, Ryan will be presenting a special session on how not-for-profits and charities can take advantage of this program as part of NetSquared Adelaide.
As a badged Google Partner, Refuel Creative were invited to the Google Partners Summit 2018 in Sydney. Partners Summit is an annual event that brings together leading digital agencies, so we can stay up to date with product information, hear from top industry experts and have the unique opportunity to network with both our peers and Googlers.
This is an event the Refuel team look forward to every year because it allows for professional business development and the opportunity to apply the insights and key learnings to our customers' accounts.
Held at the incredible Carriageworks event space in Sydney, it was a great day full of learning, networking and fun. Read on for the key takeaways from the Summit and to find out what's new in the Google zoo.