If you haven’t heard of marketing automation yet, you might as well have been living under a rock!
As defined by Weidert.com, “Marketing automation is the use of software and web-based services to execute, manage and automate marketing tasks and processes”.
Simple enough to understand right? Well if this has already captured your curiosity, listen in.
There is so much more to learn about what this can do for your business.
Each month HubSpot implements new changes based on the feedback provided by users. Here are our favourite updates for this month!
Creating and sending emails is just one marketing strategy to build relationships and stay in touch (and top-of-mind) with customers. It is proven to be one of the most cost effective marketing channels in your toolkit.
Let’s have a look at some simple marketing tips and techniques to help ensure every email you send not only looks great but gets opened, read and acted on by your subscribers.
Gone are the days when you needed to reach out to your customers one by one, manually updating mailing lists and not really knowing whether your clients are visiting your website or if they are ready to purchase your services.
With a marketing automation system many of the tasks that were once major pain points or flat out impossible for the average small business or not-for-profit organisation can now be handled automatically.