What's happening at Refuel Creative

Why SMEs Struggle With Keeping Google Ads In House

Managing Google Ads in-house can often lead to wasted budget, tracking issues, and flat results....

7 reasons SMEs struggle to scale paid search

Discover 7 barriers stopping SMEs from scaling paid search efficiently. Get actionable tips to...

How to choose a B2B Google Ads agency

Tired of agency pitches that only measure leads? Learn how to evaluate a B2B Google Ads agency,...

Who owns your data? Your guide to ad account access

Who owns your Google ad accounts? What about Meta? Learn why improper access chains on Google and...

Why we frequently ignore Google’s recommendations

Google Ad’s recommendation tab isn’t always what it seems. Here’s our tips for making the most of...

Google Ads update: Big changes to ad scheduling budgets

Prepare for the upcoming Google Ads budget changes on 1 June 2026. Understand how ad scheduling...

The $100k redirect: How to win customers from competitors

What do you do if your website launches and it looks great but it isn’t converting. We dive into...

Why expensive CPCs are actually your most profitable clicks

Unpredictable things can happen to your Google Ads in peak seasons, but it’s important to ask the...

Google Ad lessons from Black Friday and Christmas

There is a lot that can be learned about Google Ads from Black Friday, Cyber Monday and Christmas....

Why regular audits are your marketing's pit stop

We fill you in on the top 4 audits you need to do right now to ensure your website, SEO, HubSpot...

Keywords vs search terms: why ads show for unexpected searches

Confused by search terms you never targeted in your Google Ads reports? Learn the crucial...

Refuel Creative achieves Google Premier Partner status

Adelaide digital marketing agency Refuel Creative has reached the highest tier in the Google...