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All the latest updates, news, events, research and helpful content from Refuel Creative.

What is the best ecommerce platform for your business?

Posted by Ryan Jones on Sep 30, 2020. Reading time is 13 min 0 Comment

WooCommerce, BigCommerce and Shopify are three of the biggest and most popular online selling platforms. So if you’re ready to sell online, how do you decide which platform is the best fit for your business?

Previously we’ve given you 7 questions to help you choose the right ecommerce platform. Now, we’ve done the hard work for you by comparing all three ecommerce solutions to give you our thoughts. Let the showdown begin!

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Expand your market reach with BigCommerce

Posted by Anna Butler on Aug 09, 2020. Reading time is 11 min 0 Comment

Want to share your products and services with the world, but don’t know where to start? If you’re a small bricks and mortar store, sales beyond your immediate neighbourhood might seem to be the territory of the big players. Ecommerce opens up national, even global markets, and is now affordable for businesses of any size.

If 2020 has taught us anything, it’s that diversity is key for both business and their customers. Ecommerce software is delivering that diversity by providing more options for people to browse and buy.

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7 questions to help choose the right eCommerce platform

Posted by Jasmine Kurda on Apr 14, 2020. Reading time is 7 min 0 Comment

So you’re starting an eCommerce business - congratulations! You have an idea, a product or a service - now you need a platform to help you reach your customers. With so many options on the market for selling online, how do you choose the best eCommerce platform for your business?

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Marketing technologies that revolutionised the last decade

Posted by Ryan Jones on Dec 21, 2019. Reading time is 19 min 0 Comment

Ten years ago, the world was a different place. We were all watching prime time TV daily. Some of us were playing Angry Birds on our first-generation iPads and downloading Limewire music to our MP3 players.

The world has since gotten much more complicated. With the release of new devices, technologies, networks and products every year, it's hard to keep up!

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Enhancing your eCommerce Ads with Google Shopping

Posted by Ryan Jones on Apr 02, 2019. Reading time is 6 min 0 Comment

Business owners know that the e-commerce industry is exploding in Australia. Whether you’re an experienced e-commerce business or considering capitalising on this fast-paced industry growth, you still look for every advantage you can get.

Google Shopping is a powerful tool to get in front of people looking for your products. By utilising effective Google Shopping Ad Campaigns, your products will be able to be seen by a larger and more diverse audience that you know are interested in your products. You must master Google Merchant Center to advertise on Google Shopping.

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