Blog Post by Anna Butler
Anna Butler Feb 17, 2021 11:03:13 AM 12 min read
The Apple vs Facebook data privacy showdown and you!
In case you’ve missed it, two Goliaths of the digital words are duking it out over Apple’s data privacy changes being rolled out in their iOS 14 update.
Anna Butler Feb 8, 2021 9:45:00 AM 9 min read
10 Valentine’s Day marketing ideas for eCommerce
It might not be as big or quite as twinkly as Christmas, but Valentine’s Day is still an important day in the sales calendar. According to B&T Magazine, Aussies will generally spend more than $1 billion on pressies, experiences, weddings and ...
Anna Butler Jan 20, 2021 11:00:00 AM 11 min read
How do I write persuasive email subject lines and CTAs?
Good email campaigns aren’t necessarily about high volume, but the ability to engage and convert. This is why the quality content of your content is important. Use great images (there are lots of free sources for quality royalty-free images out ...
Anna Butler Jan 18, 2021 11:31:56 AM 10 min read
What’s to like about the new Facebook update?
Facebook have announced another update, following 2020’s revamp, which will be rolling out from January, 2021. This update will see Facebook removing likes from their new Pages experience, which means there may not be much to “like” at all. Instead, ...
Anna Butler Jan 15, 2021 2:22:57 PM 12 min read
What are the benefits of personalising my email campaigns?
Reaching out to your clients through email is a great way to stay in touch. You can create increased awareness of your brand with a consistent email marketing strategy. This helps to ensure that when your email subscribers are looking for whatever ...
Anna Butler Jan 7, 2021 2:21:00 PM 16 min read
What is email marketing and how do I build an email list?
Email is one of the most cost-effective communication tools in our arsenal and used by businesses everywhere. Which is why using EDMs (electronic direct mail) is one of the most effective and affordable marketing strategies to reach your audience. ...
Anna Butler Dec 29, 2020 12:50:17 PM 3 min read
Client sites we Refuelled for launch in 2020
Yes, we do digital marketing. And part of that is building responsive, data-driven sites for our clients to propel their own businesses to success. Here are some of the clients we were proud to have built new sites for this year.
Anna Butler Dec 21, 2020 12:02:57 PM 10 min read
Reimagining business and streamlining success with HubSpot
In 2016, FlatRateNOW was a fledgling startup with dreams of revolutionising the quoting process for plumbers and electricians. The goal was an easy-to-use quoting app to simplify the process, reduce paperwork, and give customers fair and transparent ...
Anna Butler Dec 14, 2020 11:01:22 AM 13 min read
The ups and downs of working from home in 2020
This year was certainly like no other in modern memory. COVID-19 threw up all sorts of challenges for us, with many of us working from home - often for the first time. As we look back on the year that was, we asked the team at Refuel to share some ...
Anna Butler Dec 14, 2020 10:00:15 AM 5 min read
Regifting 7 of our most popular blogs from 2020
Looking for a little light reading over the holiday season? We’ve pulled together 7 of our most popular blogs to add to your reading list, just in case you missed them earlier in the year.
Anna Butler Nov 26, 2020 11:50:30 AM 14 min read
How to ask for a testimonial from a client - 4 practical steps
Have you ever looked at the customer testimonial page of some businesses and wondered how they get such amazing, detailed testimonials from their clients? The short answer: they ask! Seems simple and obvious, but if asking for testimonials leaves ...
Anna Butler Nov 23, 2020 2:26:52 PM 13 min read
International Computer Security Day 2020
Sure, this might not be one of the most cutesy or heart-warming days of the year, but it’s definitely one of the important ones. Also called Cyber Security Day or Internet Security Day, every 30 November, the international community attempts to ...