Liina Puusepp
Your guide to stock photos and copyright
Stock photos are an excellent way to liven up your marketing material on a budget. However, it is easy to get caught in messy copyright allegations. This guide will walk you through how to identify and credit an author when making the most of this ...
A short guide to stock photos and where to find them
Did you know that 90% of the information transmitted to your brain is visual? This means that even if your copywriting skills are extraordinary, your choice of visual content can make or break your content's engagement and performance.
Ace every sales and support call with an online call centre
For any business, how you take care of your customer's needs before and after a sale or enquiry is vital. We want to convert happy customers into promoters! But how do you make sure your customer support or sales calls are on point?
4 Web Design Essentials to Maximise the User Experience
Redesigning your website is one of the most important projects your organisation can undertake. If your existing site is hard to navigate, cluttered and the language is hard to understand, it may be doing your business more harm than good. Your ...
Write Blog Titles That Will Lure Your Readers In
Creating awesome content is typically what us content writers and journalists do. We know our way around grammar, punctuation and a good structure. We also have these weird creative brains that combine a bunch of words into something that people ...
Understand what makes your phone ring with CallRail
A common frustration for a lot of businesses is knowing what marketing or sales activities make their phones ring. For trade businesses like plumbers and electricians, this is a particular problem, as customers like to call rather than fill out ...