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Practical marketing insights from Digital Adelaide

Digital marketing Digital Adelaide

Community and practical execution at Digital Adelaide 2026

The key takeaways from Adelaide’s biggest digital marketing conference, Digital Adelaide.

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How to optimise Google Merchant Center for AI search

Finding products online has quietly changed. Learn how to optimise your Google Merchant Center feed...

The $100k redirect: How to win customers from competitors

What do you do if your website launches and it looks great but it isn’t converting. We dive into...

Then ROAS paradox that might surprise you

Why expensive CPCs are actually your most profitable clicks

Unpredictable things can happen to your Google Ads in peak seasons, but it’s important to ask the...

Strategic Google Ads lessons from the holidays

Google Ad lessons from Black Friday and Christmas

There is a lot that can be learned about Google Ads from Black Friday, Cyber Monday and Christmas....

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We acknowledge the Traditional Owners of country in which we work and recognise their continuing connection to land, waters and culture. We pay our respects to their Elders past, present and emerging, and acknowledge that Aboriginal sovereignty was never ceded.