Who We Are

Our sophisticated team of experts and nerds offers a brilliant blend of business and marketing insight, powered alongside technological know-how and specific support.


We provide end-to-end solutions for businesses and not-for-profit organisations to maximise their online presence. If you’re not standing out or fitting in, we can help.

Ryan Jones - Founder & CEO

Ryan Jones

Founder & CEO

Ryan Jones is the founder (and resident genius) of Refuel Creative, with over twenty years’ experience in technology, web design, and marketing. Ryan is a skilled marketer, technology consultant and Google Ads specialist.

Ryan is a Certified Professional Marketer. He's been a speaker at conferences across Australia and South East Asia on marketing, websites and Google Ads.

Our boss man is involved in all aspects of the company. Along with his passion for technology comes his close-knit, creative, energetic team who achieve results time and time again.

Read Ryan's blog posts

Rubina Carlson

Digital Marketing Manager

Rubina puts the 'social' in social media! She loves coffee or a wine, so she's always happy to catch up with clients to discuss their challenges and brainstorm solutions. Fun fact, she wears a fascinator every day (not just race days). So if you're at an event, and you see a fascinator in the crowd, $10 says it's Rubina under that fancy headwear.

She is a digital marketing zealot, with a genuine passion for all things marketing and technology. She brings over ten years of digital marketing experience to the team, working across a variety of industries including tourism and higher education.

She is a social media specialist, and an accomplished speaker. She has developed and delivered courses dedicated to social media at TAFE SA and the University of South Australia as well as spoken at a number of conferences on the subject.

Read Rubina's blog posts

Rubina Carlson - Digital Marketing Manager
Liina Puusepp - Marketing and Design Strategist

Liina Puusepp

Marketing and Design Strategist

Liina is passionate about breaking the traditions in our industry and blurring the lines between creativity and marketing. Having a professional background in Advertising and Graphic Design, she has a wealth of knowledge from international creative agencies.

Having moved to Australia from her native Estonia, Liina has worked on branding and advertising campaigns with some of the biggest brands in Europe. Liina has travelled to over 36 countries and has experienced a wealth of culture.

When she eventually started working on the client-facing side of marketing, she truly fell in love with the industry. Liina has driven several digital and social media campaigns for a variety of businesses in various industries.

Over the years she has combined her skills and experience and truly mastered her passion. She is the 2-for-1 kind of package you need for all sorts of marketing projects.

Read Liina's blog posts

Adam Schwarz

Web Developer

Adam is fresh out of University with a degree in IT and Digital Media. This makes him a Jack-of-all-Trades for things like graphic design, web design, web development and animation.

Adam is a self-professed geek through and through. He spends his spare time creating entire worlds for Dungeons and Dragons and brings that same level of creativity and detail to his work for our clients.

Adam completed his internship at Refuel Creative, working on the design and branding for Digital Adelaide, before joining the team full time.

Read Adam's blog posts

Adam Schwarz - Web Developer
Julia Foley - PPC Consultant/Google Ads Specialist

Julia Foley

PPC Consultant/Google Ads Specialist

Julia Foley is our PPC Consultant/Google Ads Specialist. She brings demonstrated experience working across both online and offline media in the marketing and advertising industry and a passion for managing campaigns that generate the best possible results for the client.

Certified in Google Search, Display and Video, Julia runs the day-to-day management, optimisation and reporting for our Google Ads clients. She gets excited about data-based marketing and, in addition to her Marketing qualifications, has a background in research, and a degree in History and French. When she’s not playing in the marketing space she plays piano, is a die-hard Fleetwood Mac fan, and loves both gin and her mildly obese cat (Clawed)!

Melissa Banks

Administration Officer

Melissa is the saviour we all needed to keep our work lives in check! Her provision of baked goods and the ability to keep us all in check has afforded her the unofficial title of “Office Mum.”

However, her real title is Admin Officer (and an awesome one at that). Being thrust into the world of Marketing jargon and advanced tech is not easy, but Melissa dove in headfirst. She makes sure that all the information that our clients send, call in and email to us is communicated to the right team members.

Her extensive background knowledge in Government positions means she is extremely well regimented and just generally great at her job. Melissa has definitely made her mark at Refuel and works hard to implement policies and procedures that make our team more efficient.

Read Melissa's blog posts

Melissa Banks - Administration Assistant