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Digital advertising

Accelerate your conversions and drive predictable growth

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Is your business cruising the digital superhighway without a clear destination? Are you relying on outdated tactics, stuck in low gear and just not seeing the traction you need?

It’s time to take control and accelerate toward your business goals with precision and strategy.

Success in digital advertising relies less on the budget you set and more on the strategy you deploy, the data you have and how precise your targeting is. Ensure every dollar is invested efficiently for maximum return on investment (ROI) and quick, measurable results for your business. 

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Want to see how we've helped other businesses cross the finish line? Keep scrolling - the victory lap starts here!

  • Case study: Derringers Music

    "We adapted our approach by creating an online experience that replicated the in-store expertise."

    Derringers Music

    +2404%
    Return on Ad Spend (ROAS)

    +800%
    Revenue increase

    -56%
    Reduction in cost-per-click

  • Case study: The Tshirt Mill

    "The key was in not just managing ad spend but also designing and producing ad creative that would resonate with their audience."

    The Tshirt Mill

    +305%
    Increase in sales

    +380%
    Increase in clicks

    +500%
    Increase in conversions

  • Case study: Cheap as Chips

    "The campaign delivered some epic results and the success achieved not only unlocked Cheap as Chips' potential, but solidified Cheap as Chips as a dominant force in the online variety retail space."

    Cheap as Chips

    1,400%
    Average return on Ad Spend for the year

    +1,834%
    Increase in the number of clicks

    +3,164%
    Increase in total conversions compared to the previous year

  • Case study: Fab Cartridges

    "We created a system aimed at delivering both immediate results while fostering sustainable, profitable growth in the long run."

    Fab Cartridges

    1,100%
    Return on Ad Spend (ROAS)

    +295%
    Increase in conversion rate compared to the previous month

    +149%
    Increase in conversion value compared to the previous month

Why traditional advertising approaches fall short

Many businesses feel they’ve invested heavily in marketing but are still struggling to gain momentum. Common roadblocks can include:

Burning fuel with no mileage

You’re running advertising campaigns that consume resources without delivering high-quality leads or sales. The spend doesn’t align with the outcome.

Driving without a dashboard

You have no clear reporting or attribution. It’s impossible to determine which campaigns are actually successful and which are draining your budget. 

Racing on the wrong track

You are putting too much effort into the wrong platforms. For example, you focus on social media while your customers search on Google. The strategy is simply misdirected.

Stuck in
neutral

Your accounts are set up but not actively managed. You miss critical opportunities to scale successful ads or quickly pivot underperforming campaigns. 

From slow lane to scalable success

Partnering with our team for your digital advertising ensures measurable success by helping you avoid common industry challenges.

Measurable returns, zero waste

Your marketing dollars are precisely invested to deliver profitable, measurable returns, ensuring your budget is always accelerating growth, not suffering financial leaks. 

Complete campaign transparency

You get a clear dashboard of performance metrics, giving you the confidence of knowing exactly where your campaigns are winning and why they’re succeeding. 

Right track,
every time

You confidently invest in the platforms where your target audience lives, knowing your strategy is perfectly aimed at every campaign hitting the mark.

Continuous engine fine-tuning

Your accounts are constantly fine-tuned and agile, allowing us to rapidly scale successful campaigns and quickly pivot away from underperforming efforts.

Mapping your winning course

With a digital advertising strategy, we make sure your message reaches the right audience. It connects with them at the right time, helping you earn revenue quickly.

 

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Google Ads & pay-per-click (PPC)

Google advertising is used to capture customers who are actively searching for your exact product or service. Create a PPC strategy that focuses on ensuring your business is highly visible and converts effectively at every search point.

  • Search ads: Capture high-intent customers ready to purchase
  • Display network: Build brand visibility with strategic, targeted banner ads
  • YouTube advertising: Reach relevant viewers with engaging video campaigns

Meta advertising

Meta’s platforms are essential for building brand awareness and nurturing desire. With Meta ads, you can use advanced targeting and creative testing. This helps you reach audiences based on their interests, behaviours and demographics. You can focus on generating high-quality leads and making direct sales.

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A rear view of two colleagues, a woman and a man, sitting side-by-side at a desk. They are collaborating and looking intently at a computer screen, which is slightly out of focus.

LinkedIn advertising

For B2B businesses, LinkedIn ads offer direct access to key decision-makers and professional groups. You can create targeted campaigns that focus on companies and specific job titles. This way, your solution reaches the right people.

TikTok advertising

TikTok is the emerging channel for reaching large, engaged audiences. You can capitalise on emerging trends to drive highly scalable awareness and conversions. 

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Scaling growth with pay-for-performance for eCommerce brands 

For eCommerce brands, digital advertising must focus on immediate and scalable revenue generation. 

Our pay-for-performance (P4P) model is specifically designed for established eCommerce brands looking to significantly scale their operations.

Instead of traditional retainer fees, our success is intrinsically tied to yours. We become your co-pilot, aligning our efforts and incentivisation directly with your revenue and profitability targets. This model keeps us motivated to improve campaigns for the best profit. This makes our partnership a real investment in your growth. 

The high-performance partnership: Your custom digital strategy

A winning advertising strategy starts long before the ads go live. Our approach is collaborative. We make sure your strategy fits your business goals, target audience and commercial objectives.

  • reviewing-performance

    0 1 Discovery and audit

    We start off by defining your ultimate finish line. We conduct a deep-dive audit into your current digital setup, market position and historical performance. This initial phase defines the current traction you have and where your competition is currently racing.
  • planning-and-strategy

    0 2 Strategy blueprint

    Armed with insights, we put together a digital advertising strategy just for you. This blueprint outlines exact channels, audience segmentation, budget allocation, and creative direction required to achieve your objectives. 
  • refuel-team-meeting

    0 3 Campaign launch

    Once the blueprint is approved, our team sets up and structures your ad accounts. We ensure all tracking and analytics are correctly implemented and traffic is directed to highly-converting landing pages. 
  • speed-that-converts-helmet

    0 4 Real-time optimisation

    The race doesn’t stop once the campaigns are live. We conduct continuous testing, monitoring performance data to identify opportunities for improvement. We make real-time adjustments to bids, audience targets and creative. This ensures your campaigns are always fine-tuned and operating at peak performance.

Not quite ready to jump in the driver's seat?
No worries! You can always:

Check out our case studies to see how we've helped businesses like yours

Browse our blog for free tips and insights

Follow us on social media for the latest digital marketing trends

Our specialists for this service

It’s time to stop guessing and start accelerating your results with a proven, data-driven approach. Let us execute the high-performance digital advertising strategy that takes your business straight to the finish line.

Services

Pay-per-click advertising (PPC)

Google Ads and Pay-per-click (PPC) advertising

Read more
Pay-per-click advertising (PPC)

Digital advertising FAQs

How quickly will I see results?

Digital advertising is designed for fast impact, with traffic and leads often starting within days of launch. However, significant, scalable ROI is usually achieved after a few weeks of active testing and optimisation.

How do you measure success?

We focus on measurable business outcomes like Cost Per Acquisition (CPA), Return on Ad Spend (ROAS) and Conversion Value. We provide a clear report dashboard so you always have full visibility of your campaign performance.

Which channel is right for my business?

We find the best mix of channels in our first discovery phase. This way, your budget goes to the channels that are most likely to help you reach your goals.

How do you determine the right advertising channel mix for my business?

We view channel selection like mapping a race track. During the discovery phase, we analyse your audience, goals and competitor activity. We then create a custom strategy. This makes sure your budget goes only to the channels that give you the best results.

Who is eligible for the pay-for-performance model?

The P4P model is a partnership for established eCommerce brands that want to grow. It requires a proven business model and a clear growth trajectory, as our success is directly tied to yours. We determine eligibility during the initial strategy session.

Do you just create the strategy or do you handle the ongoing campaign management too?

We offer a full-service partnership. While we define the plan, our team handles the ongoing campaign launch and real-time optimisation. We act as your end-to-end pit crew to ensure your campaigns are always operating at peak performance.