These days there are a multitude of different ways for someone to access your website.
Are they using a desktop? If so, what screen resolution do they have? Is it Windows, Mac or something else? What browser are they using?
WooCommerce, BigCommerce and Shopify are three of the biggest and most popular online selling platforms. So if you’re ready to sell online, how do you decide which platform is the best fit for your business?
Previously we’ve given you 7 questions to help you choose the right ecommerce platform. Now, we’ve done the hard work for you by comparing all three ecommerce solutions to give you our thoughts. Let the showdown begin!
With easy access to mobile devices, we’re watching much more video online. In fact, up to one-third of our time online is spent watching video content. Smart companies are taking advantage of this, creating targeted video marketing strategies that speak directly to their audience.
As a result, video has become a vital tool in digital marketing. It can increase your reach and engagement of social media content. It can boost search engine rankings. It helps you capture attention and explain technical issues easier.
But with so many video hosting platforms to choose from, how do you decide which is best for your business, budget and digital marketing strategy?
Let’s explore the pros and cons of some of the most popular online video platforms.
Whether or not you’re already familiar with the concept of a backlink, they’re one of the most important contributors to your website ranking so it’s always worth keeping them in mind.
We’re going to go over what they are, what they’re used for and most importantly, how to get more of them.
If you're reading this it's likely that you're still pretty new to web development and design. If so, then perfect! You’re in the right place, and I hope you pick up some useful tips here.
If you've been at this for a while, stick around anyway. It never hurts to have a reminder - you might even learn something new.
Redesigning your website is one of the most important projects your organisation can undertake. If your existing site is hard to navigate, cluttered and the language is hard to understand, it may be doing your business more harm than good.
Your website is your online shopfront where you sell your products and attract customers. If your website isn't bringing in leads, it may be time for a serious website redesign!
If you’re not 100% sure what a content management system (CMS) is, we’re here to demystify it for you.
More than 60% of all websites use CMS or have CMS capabilities. Chances are, you're using a content management system (CMS) and didn’t even realise.
Ten years ago, the world was a different place. We were all watching prime time TV daily. Some of us were playing Angry Birds on our first-generation iPads and downloading Limewire music to our MP3 players.
The world has since gotten much more complicated. With the release of new devices, technologies, networks and products every year, it's hard to keep up!
Business owners know that the e-commerce industry is exploding in Australia. Whether you’re an experienced e-commerce business or considering capitalising on this fast-paced industry growth, you still look for every advantage you can get.
Google Shopping is a powerful tool to get in front of people looking for your products. By utilising effective Google Shopping Ad Campaigns, your products will be able to be seen by a larger and more diverse audience that you know are interested in your products. You must master Google Merchant Center to advertise on Google Shopping.
If you run a website, or your business has a website, you must have heard the phrase “search engine optimisation” at least a few times.