It’s easy to forget just how revolutionary of an idea landing pages were in the early and mid-2000s. We take it for granted today, but sending visitors to a page designed specifically for them was a bold and innovative move that allowed companies to “continue the conversation” sparked by ads or search engine optimised phrases. It’s no wonder the idea caught on -- especially after Microsoft famously used landing pages to bolster sales of Office way back in 2003.
It’s no secret that at Refuel we love technology. Keeping our ear to the ground is what keeps us relevant and anyone who visits our Port Adelaide office will notice it’s full of gadgets, widgets and all kinds of electronic alchemy. Everyone here has their own go-to places to get the latest tech news & gossip so we put our heads together over coffee this morning to give you the top 5 that are trending in our office right now!
I've just spent a week in Boston at HubSpot's annual Inbound conference. Between a packed HubSpot Partner Day, and a rock star lineup of keynote speakers, HubSpot announced some amazing new offerings and features.
This October Refuel are sending Ryan & Jen to Darwin for our very first October Business Month events, supporting the Northern Territory business community. These events cover everything from IT, social media, systems processes, email marketing and more to help both not-for-profits and businesses level up their marketing. Book your tickets now, it's just be like having your own in-house digital marketing agency in Darwin.